42 Entertainment: Difference between revisions
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In 2004, they made the game [[I Love Bees]] to advertise [[Halo 2]] for [[Microsoft]] and [[Bungie]]. Other games include ''The Beast'' to advertise the movie [[wikipedia:A.I. (film)|A.I.]], and ''MSN Found'' to promote the MSN Search engine. | In 2004, they made the game [[I Love Bees]] to advertise [[Halo 2]] for [[Microsoft]] and [[Bungie]]. Other games include ''The Beast'' to advertise the movie [[wikipedia:A.I. (film)|A.I.]], and ''MSN Found'' to promote the MSN Search engine. | ||
==Notable Employees== | |||
*[[Jordan Weisman]]- CFO | |||
==External Links== | ==External Links== | ||
Revision as of 21:12, October 10, 2006
Template:Realworld 4orty2wo Entertainment is a company that creates large interactive games as publicity stunts for other products. Their form of advertising blurs the line between fiction and reality, causing wide-spread user involvment in the campaigns.
In 2004, they made the game I Love Bees to advertise Halo 2 for Microsoft and Bungie. Other games include The Beast to advertise the movie A.I., and MSN Found to promote the MSN Search engine.
Notable Employees
- Jordan Weisman- CFO
