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{{SeeWikipedia|Electronic Entertainment Expo}}
{{SeeWikipedia|Electronic Entertainment Expo}}
The''' Electronic Entertainment Expo''' or '''E<sup>3</sup>''', more commonly known as '''E3''', is an annual trade show for the computer and video games industry presented by the Entertainment Software Association. It is only open to game industry professionals, journalists, and guests of exhibitors, such as celebrities. As of 2007, E<sup>3</sup> will be invitation-only, meaning that instead of around 60,000 people at E<sup>3</sup> there will only be 5,000. The reason for this change is to allow for a more intimate atmosphere where business will be emphasized.
The '''Electronic Entertainment Expo''', commonly known as '''E3''', is an annual trade show for the computer and video games industry presented by the Entertainment Software Association (ESA). It is used by many video game developers to show off their upcoming games and game-related hardware.
 


E3 is widely considered to be the ultimate expo in the video game industry. Former attendees compare the feeling of attending E3 to a kid in a candy store, and many video game critics, including Gamespot, G4, IGN, and Game Informer Magazine routinely document the annual event and sometimes even provide a series of E3 awards.


E<sup>3</sup> was previously held in the third week of May of each year at the Los Angeles Convention Center (LACC) in Los Angeles. In 2007, the show will be held in Santa Monica, California from July 11 to July 13. The Expo was held in Atlanta for two years during the late 1990s, during which attendance plummeted. The ESA said that over 70,000 people attended the show in 2005.
E3 was invitation-only in 2007 and 2008, reducing the number of attendees from 60,000 at E3 2006. A separate conference called the Entertainment for All Expo was created to accommodate the public demand for a major, annual video game event; however, it has not been able to replicate E3's success.


Many video game developers show off their upcoming games and game-related hardware at the event, The independent "Game Critics Awards" have been given to "Best of E³" games in various categories since 1998.
E3 was previously held in the third week of May of each year at the Los Angeles Convention Center (LACC) in Los Angeles. In 2007, the convention was exceptionally held from July 11 to July 13 in Santa Monica, California. In 2009, the convention started June 1 and ended June 4 in Los Angeles. The ESA stated that the event reached a record attendance of 70,000 people in 2005. In 2009, the attendance reached 41,000, an increase of 820% on the previous year's E3's attendance.


The Game Developers Conference is another yearly milestone for developers held in the spring each year in San Jose or San Francisco, California, and generally billed as an educational conference for game developers, while E<sup>3</sup> is primarily a showcase, aimed at the press and retailers.
E3 is widely regarded as the world's largest regular convention for video games. Video game companies generally spend more on their presentations for E3 than any other convention (including fancy decorations and pyrotechnics). Major video game critics often have a "best of E3" award session (similar to end-of-year award sessions), and only E3 consistently features such awards (for example, there is rarely a "Best of TGS" award session).


On July 31, 2006, it was announced that the expo would be downsized and restructured and on October 13, 2006 the new format of the show was detailed. Essentially, the E³ "Trade Show" was replaced with a much lower-key and inaccessible event or series of events known as the E3 Media and Business Summit. It will focus on press events and small meetings with media, retail, development, and other key sectors. While there will be opportunities for game demonstrations, E³ 2007 will not feature the large trade show environment of previous years.<ref>http://www.theesa.com/archives/2006/07/for_immediate_r.php</ref>
E3 2010 will remain at the LACC and is scheduled to be from June 14 to June 17.


==[[Halo]]==
==[[Halo]]==
Several major Halo announcements have taken place at E3, they include:
Several major Halo announcements have taken place at E3, they include:


*'''E3 2000:''' The [[Halo E3 2000 Trailer|Halo: Combat Evolved Announcement Trailer]] was played at E3 in 2000.
*'''E3 2000:''' The [[Halo: Combat Evolved]] [[Halo E3 2000 Trailer|Announcement Trailer]] was played at E3 in 2000.
*'''E3 2003:''' An early [[Halo 2]] trailer was revealed: The [[Halo 2 E3 Demo]].
*'''E3 2003:''' An early [[Halo 2]] trailer was revealed: the [[Halo 2 E3 Demo]].
*'''E3 2004:''' The first [[Halo 2]] [[multiplayer]] level was revealed to the public. That level was [[Zanzibar (Level)|Zanzibar]].
*'''E3 2004:''' The first Halo 2 [[multiplayer]] level was revealed to the public. That level was [[Zanzibar (Level)|Zanzibar]].
*'''E3 2006:''' The [[Halo 3 Announcement Trailer]] was unveiled to the world at E3 2006. Though Halo 3 was an expected game title, it was not expected to be announced at E3.
*'''E3 2006:''' The [[Halo 3 Announcement Trailer]] was unveiled to the world at E3 2006. Though [[Halo 3]] was an expected game title, it was not expected to be announced at E3.
*'''E3 2007:''' Fans got their first real glimpse at the Halo 3 campaign thanks to the release of the [[Halo 3 E3 2007 Trailer]].
*'''E3 2007:''' Fans got their first real glimpse at the Halo 3 campaign thanks to the release of the [[Halo 3 E3 2007 Trailer]].
*'''E3 2008:''' Fans were disappointed to learn that Bungie's publisher had made the decision to not allow them to reveal something they had had in the works for months.
*'''E3 2008:''' A demo was shown of [[Ensemble Studios]]' work on [[Halo Wars]], and the [[Five Long Years Cinematic]] was released. Fans were disappointed to learn that [[Bungie]]'s publisher had made the decision to not allow them to reveal something they had had in the works for months.
*'''E3 2009:''' Bungie showcases Halo 3: ODST and reveals a trailer for Halo: Reach.
*'''E3 2009:''' Bungie [[Halo 3: ODST - E3 2009 Gameplay Trailer|showcased]] [[Halo 3: ODST]] and [[Halo: Reach E3 2009 Trailer|announced]] [[Halo: Reach]].
*'''E3 2010:''' Fans got their first real glimpse at the Halo: Reach campaign thanks to the release of the [[Halo: Reach E3 Campaign Demo]].  


==Sources==
==Sources==
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Revision as of 17:20, June 14, 2010

Template:Ratings

Template:SeeWikipedia The Electronic Entertainment Expo, commonly known as E3, is an annual trade show for the computer and video games industry presented by the Entertainment Software Association (ESA). It is used by many video game developers to show off their upcoming games and game-related hardware.

E3 is widely considered to be the ultimate expo in the video game industry. Former attendees compare the feeling of attending E3 to a kid in a candy store, and many video game critics, including Gamespot, G4, IGN, and Game Informer Magazine routinely document the annual event and sometimes even provide a series of E3 awards.

E3 was invitation-only in 2007 and 2008, reducing the number of attendees from 60,000 at E3 2006. A separate conference called the Entertainment for All Expo was created to accommodate the public demand for a major, annual video game event; however, it has not been able to replicate E3's success.

E3 was previously held in the third week of May of each year at the Los Angeles Convention Center (LACC) in Los Angeles. In 2007, the convention was exceptionally held from July 11 to July 13 in Santa Monica, California. In 2009, the convention started June 1 and ended June 4 in Los Angeles. The ESA stated that the event reached a record attendance of 70,000 people in 2005. In 2009, the attendance reached 41,000, an increase of 820% on the previous year's E3's attendance.

E3 is widely regarded as the world's largest regular convention for video games. Video game companies generally spend more on their presentations for E3 than any other convention (including fancy decorations and pyrotechnics). Major video game critics often have a "best of E3" award session (similar to end-of-year award sessions), and only E3 consistently features such awards (for example, there is rarely a "Best of TGS" award session).

E3 2010 will remain at the LACC and is scheduled to be from June 14 to June 17.

Halo

Several major Halo announcements have taken place at E3, they include:

Sources