September 7th, 2009
2 minutes, 30 seconds
The film starts with a military funeral held for Staff Sergeant K. Stark, with a young Tarkov watching, and then shows his recruitment and basic training to enlist as a Marine. Later, the video skips to a combat drop as Tarkov, now an ODST in an insertion pod, dropping towards a Covenant-held battlefield on an unknown planet, where he soon encounters a Brute and is nearly killed, acquiring wounds to his face. The Brute closes in for the kill as Tarkov fires his pistol, but the Brute is killed by a crashing Banshee, saving Tarkov's life. The scene skips ahead to Tarkov many years later, the wounds on his face having become scars. He and a squad of fellow ODSTs hold a small service for a fallen comrade killed during combat, and hear a distant explosion and plasma fire in the distance. Forced to abandon the service, the ODSTs put their helmets on and move out.
Translated from Hungarian
The video starts at Stark's funeral proceedings. Tarkov is seen in the background. A rendition of Light of Aidan's Lament plays in the background.
- UNSC officer: Present arms!
As the Marines raise their assault rifles, Tarkov visibly flinches.
- UNSC officer: Fire!
Cut to Tarkov now having joined the ODSTs, having his head shaven by a barber. Fear is in his eyes.
Cut to the next scene where a group of ODST trainees stand in a file, then snap to attention. A drill instructor yells in front of Tarkov.
- UNSC instructor: "Tarkov! You call that attention?! Thirty, now!
The scene changes to an obstacle course. Tarkov performs a commando crawl and a UNSC instructor follows him, firing an M6C/SOCOM pistol over his head, yelling.
- UNSC instructor: "Do you want to die? Do you? Faster! Go, go, go!"
As Tarkov takes a dive in the obstacle course, the scene cuts to him being dropped into an unknown planet. Several SOEIVs are seen descending to the surface. As soon as he hits the ground, his SOEIV's hatch bursts open. Tarkov, along with several other ODSTs, start running to an unknown destination, firing their SMGs along the way. However, a Brute Minor knocks Tarkov to the ground, knocking his helmet off and inflicting deep gashes in his face. The Brute growls at him as Tarkov fires his pistol to no avail. The Brute closes in for the kill as Tarkov fires his pistol, but the Brute is killed by a crashing Banshee, saving Tarkov's life. Tarkov, lying in the mud, stares at the open space.
Cuts to a makeshift battlefield grave site. Tarkov is now much older, with the gashes from the Brute still on his face as scars, and several other ODSTs stand alongside him. The service having ended, Tarkov folds up the ODST flag that had been placed on the makeshift grave and puts it into a storage compartment in his armor. Cut to a younger ODST who jerks his head up at the sound of distant plasma fire. Tarkov looks toward the source and puts on his helmet, which polarizes. The younger ODST does the same and the squad moves out. As the screen fades, the song becomes louder. The words "We Are ODST" appear, then change to 'Halo 3: ODST'.
The lyrics of the song in Welsh: "Gafflwn Dihenydd, o'r fuddugol yn wiriol sydd. Ni fydd neb yn ein Drechu, Falch ydy ni i drochu, Traed o flaen i'r Annwn, mewn y gwybodaeth fe godwn ni."
The translation of the original Welsh lyrics: "We cheat Death from his rightful victory. No one can defeat us. We are glad to plunge feet first into hell in the knowledge that we will rise."
 Behind the scenes
- Bungie collaborated with the costume designer from the film Saving Private Ryan and the show Band of Brothers to design the Marine dress uniform depicted in the trailer, complete with insignia and rank displays.
- The funeral scene was filmed inside the cooling tower of a coal power plant, while the intense training scene was filmed just outside the tower. The battle scene was shot in the bottom of a strip-mining coal operation, and the final scene where the ODSTs hold a service for their fallen squadmate was filmed in an abandoned Soviet aluminum refinery. The drill instructors in the short are actual Hungarian Special Forces soldiers.
- The special effects studio, Legacy Effects, accurately replicated the armor, weapons, and enemies based off the models provided by Bungie, including a life-sized Brute Minor complete with remote-controlled facial expressions.
- The short was originally supposed to include a scene of Tarkov's squad storming the interior of a building, killing a Brute on their way in. The scene was filmed, but it was not included in the final version.
- In the scene where the ODSTs hold the memorial, their squadmate's grave was marked with a rifle with an ODST helmet atop it. This was a common practice during the World Wars (1914-1918 and 1939-1945). As there was often no time to hold a proper funeral, this was used as a substitute.
- The trailer won the Best Trailer category in the Machinima.com 2009 video game awards. Additionally, it was honored for Production, Cinematography, Editorial and Visual Effects by the Art & Technique of the American Commercial. In 2011 it was named number 32 on Gametrailers list of the Top 100 Trailers of All Time.
- The video is referred to as We Are ODST on Xbox Live Marketplace.
- ^ a b TeamXbox: Microsoft Unveils Halo: ODST Live-Action Ad
- ^ a b ShootOnline: AICP Show Honors Best Commercials Of The Year
- ^ Reuters.com: Prepare To Drop! Spike TV Gears Up For 'Halo Month'
- ^ HubPage: Halo 3 ODST Lyrics
- ^ a b c d e Youtube: Halo ODST TV Ad - Behind the Scenes
- ^ FXGuide: The Halo Life
- ^ Gametrailers Top 100 Trailers of All Time: 40-21