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Mountain Dew Game Fuel: Difference between revisions
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[[ | [[File:Dew.png|thumb|200px|The first picture of Game Fuel on March 23, 2007<ref>http://kotaku.com/246746/master-chief-flavored-mountain-dew</ref> long before it was even announced.]] | ||
'''Mountain Dew Game Fuel''', produced by Pepsi Cola Inc., was a new version of [[wikipedia:Mountain Dew|Mountain Dew soda]] which was released on August 13th, 2007 and was available for only 12 weeks in stores. It was subsequently brought back for future game promotions, including one for ''[[Halo 4]]'' in 2012, which was itself promoted with a phone game, ''[[Halo 4: King of the Hill Fueled by Mountain Dew]]''. | '''Mountain Dew Game Fuel''', produced by Pepsi Cola Inc., was a new version of [[wikipedia:Mountain Dew|Mountain Dew soda]] which was released on August 13th, 2007 and was available for only 12 weeks in stores. It was subsequently brought back for future game promotions, including one for ''[[Halo 4]]'' in 2012, which was itself promoted with a phone game, ''[[Halo 4: King of the Hill Fueled by Mountain Dew]]''. | ||
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==Background== | ==Background== | ||
[[ | [[File:Mt Dew Game Fuel 20oz Bottle (Final).jpg|thumb|left|110px|Halo 3 Mountain Dew Game Fuel]] | ||
This version of the drink is designed specifically to target gamers, providing them with the boost "they need to play for several hours". It was expected to aid in marketing ''[[Halo 3]]''. <ref>[http://adage.com/article?article_id=116107]</ref> | This version of the drink is designed specifically to target gamers, providing them with the boost "they need to play for several hours". It was expected to aid in marketing ''[[Halo 3]]''. <ref>[http://adage.com/article?article_id=116107]</ref> | ||